I write about sustainability, communication and life experiences. Let me know if you have any suggestions

  • great advertising ideas from my chidlwood stills sticks, but it is still possible in an era of overexposure and fragmentation?

  • two pillars of communications – media and message – are intertwindd but not equal. check here what are the characteristics of media.

  • Any business can contribute to make society a better place. it is positive for its image, its personnel and the future of its business.

  • Ambitious companies – whatever their size – cannot afford anymore to overlook their HR strategy if they wish to ease and save money on their recruitment processes

  • “We need to hire someone more senior for this role” is a phrase I have heard my whole agency life. But what means “being senior” in a business, “We need to hire someone more senior for this role” is a…

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