Do not hesitate to help me out with suggestions and questions in the comment section of each post.
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Keeping Advertising yearly commitment in check
I wrote this post for the company I work for – MMT – it is also posted on their blog Every year in June we hear about the Upfront market in the US, and this COVID year, particularly as it, could not happen in its normal sense. But the other markets or media are not… Read more
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Is your communication attention worthy?
Business communications is blurred between internal and external messages in the social sphere. Whereas it could be leveraged to potent business creation when addressed well. let explore what make a news worth it, and where to start on the path of external comms for growing small business.
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Right message at the right time – why is timing important ?
First steps in communication for small businesses – learn the basics on timing to find your way towards smarter communication.
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Misinformation – Who to trust?
In these troubled Corona times – where everyone is at home and our screen time average is through the roof – I cannot help being shocked how many confusing messages and unfounded information are circulating and shared amongst us. I realised how ill prepared people are to confront these claims – here is some tips on how to spot and prevent the amplification of fake news.
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Right message at the right time – is message more important ?
great advertising ideas from my chidlwood stills sticks, but it is still possible in an era of overexposure and fragmentation?
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What is Media vs Message ?
two pillars of communications – media and message – are intertwindd but not equal. check here what are the characteristics of media.
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CSR for small business
Any business can contribute to make society a better place. it is positive for its image, its personnel and the future of its business.
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Building employer’s image
Ambitious companies – whatever their size – cannot afford anymore to overlook their HR strategy if they wish to ease and save money on their recruitment processes
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Finding the right team members
“We need to hire someone more senior for this role” is a phrase I have heard my whole agency life. But what means “being senior” in a business, “We need to hire someone more senior for this role” is a phrase I have heard my whole agency life. Often, the choice is right and the… Read more
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Stopping micro-management
Lately I tried micro management, and it was not a major success. I experience some flaws in a colleagues work, mistake and oversights, on matters wich concerned my unit. I asked around to find out if that was common in his work for other teams and it appears that it was. The lad was overworked,… Read more
